10 Rules of Gift Giving

Tish Benjamin


You have picked out a present that will surely bring a smile brighter than the Hope Diamond. Your loved one slowly unwraps the gift, feeling your excitement, savoring the moment, knowing this will be DELIGHTFUL. They lift the lid of the box, and...Nothing. No excitement. No delight.

Instead there’s a flicker of disappointment and puzzlement as they gather their thoughts and figure out what to say, as they wonder what you could have possibly been thinking.

Having spent my life in search of gifts that play the heart strings like Itzhak Perlman plays the violin, and having made both tone deaf and perfectly pitched choices of my own, I can offer solid suggestions for helping you find just the right gift for that special person.

Following are my ten rules for delightful gift giving, along with some fresh suggestions:

  1. Understand that what is important to you is not necessarily important to them.
  2. Meet your loved ones where they are
  3. Just because you love crafts doesn’t mean they’ll love your creation
  4. Make sure the gift is sized appropriately for the recipient.
  5. Be aware of the why that drives your giving
  6. Be comfortable with your choices
  7. Look to their love language for clues
  8. Listen closely year round
  9. Be a cheerful giver
  10. Expect nothing in return

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